Today, I want to ask you an important question. How are you? Okay, maybe I should rephrase that: How are you when the going gets tough? The reason why Iโm asking you this question is because itโs very easy to say things are doing well when, well, everythingโs going great. Maybe you were able to […]
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Build your brand and your business, with all of
the fun and none of the fluff.
Are you ready to dive into more archetypes? If you donโt know what they are, be sure to check out this post and this one before we get started. ๐ Just to review, there are four main archetype categories: principal, trustee, upholder, and promoter. At this point, Iโve already gone over the principal and promoter […]
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Build your brand and your business, with all of
the fun and none of the fluff.
What does your brand language sound like? Is it funny? How about informal? Maybe you use a no-nonsense kind of approach? Whatever it is, the way you choose your words when you post on the โgram or when youโre running a Facebook ad can tell a visitor what kind of person you are and if […]
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Build your brand and your business, with all of
the fun and none of the fluff.
I am a devotee and snob about strategy, yes this is true.ย Itโs because I know that businesses that have solid strategies are buildingย scalable Forever-Brands, and will bring the world value now and still be around next year and the year afterโฆ(even if you end up looking different in a few years, thatโs good โ strategy requires you to evolve).
Before I get into more detail here, a heads up:ย ย if youโre not in your business for the long haul, then this blog post isnโt for you.ย
If you are, then fabulous.ย Keep reading.
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Build your brand and your business, with all of
the fun and none of the fluff.
Youโre eager to get this partyโฆmonetized.ย Right?
However, youโre sometimes tripped up by the Achilles Heel that plagues many of us doing this entrepreneurship thing:ย ย ย the bright, shiny object.ย (Oh it’s so pretty)
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Build your brand and your business, with all of
the fun and none of the fluff.