Today, I want to ask you an important question. How are you? Okay, maybe I should rephrase that: How are you when the going gets tough? The reason why Iβm asking you this question is because itβs very easy to say things are doing well when, well, everythingβs going great. Maybe you were able to […]
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Build your brand and your business, with all of
the fun and none of the fluff.
Want to know how brands, both big and small, get SEEN, HEARD, and eventually get PAID? They all use L1βs, L2βs, and L3βs. Iβve seen a ton of brands head straight for the home run while ignoring the first, second, and third base. Like baseball, thatβs breaking the rules; you have to run to all […]
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Build your brand and your business, with all of
the fun and none of the fluff.
The last couple of weeks, Iβve been going over brand archetypes. If you havenβt already, be sure to click here, here, and here to read more about it- I wouldnβt want you to miss out on anything. π Last week, I went over the three trustee archetypes: Sage, Hero, and Creator. Now, Iβm going to […]
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Build your brand and your business, with all of
the fun and none of the fluff.
Are you ready to dive into more archetypes? If you donβt know what they are, be sure to check out this post and this one before we get started. π Just to review, there are four main archetype categories: principal, trustee, upholder, and promoter. At this point, Iβve already gone over the principal and promoter […]
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Build your brand and your business, with all of
the fun and none of the fluff.
The last couple weeks Iβve been blogging about the importance of knowing your brand archetype as well as how I use my own archetypes (Ruler, Explorer, and Lover) in all of my businesses and programs. This time, weβre going to dive into three more: Alchemist, Provocateur, and Maverick. What is an Alchemist? According to my […]
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Build your brand and your business, with all of
the fun and none of the fluff.