Weekly-ish Wisdom from Jennifer Kem

The Blog

How to Turn Your Stuff into a “Forever-Brand’

How to Turn Your Stuff into a “Forever-Brand’

I am a devotee and snob about strategy, yes this is true.  It’s because I know that businesses that have solid strategies are building scalable Forever-Brands, and will bring the world value now and still be around next year and the year after…(even if you end up looking different in a few years, that’s good – strategy requires you to evolve).

Before I get into more detail here, a heads up:  if you’re not in your business for the long haul, then this blog post isn’t for you. 

If you are, then fabulous.  Keep reading.

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My Business Trick for Shifting “Bright Shiny Object” Syndrome

You’re eager to get this party…monetized.  Right?

However, you’re sometimes tripped up by the Achilles Heel that plagues many of us doing this entrepreneurship thing:   the bright, shiny object(Oh it’s so pretty)

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How using the S-Word (all day long) can make you RICH

“Sh*t, I didn’t make any money with that product.” “Sh*t, the my opt-in rate isn’t where I want it to be.” “Sh*t, my affiliates didn’t promote me like they said I would.” “Sh*t, how am I going to make my mortgage payment next month?” “SH*T…am I going to really make money doing THIS?”   Here’s […]

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creating fabu freebies

I believe that you’re not in the business of your business.  You’re in the business of MARKETING your business.  Marketing is the most important skill in building, growing and elevating your business to the next level. Here’s a Jen Don’t Lie:  You can’t make money if no one knows about you.  And getting people to […]

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